MARC Radio Group

Building togetherness through love, diversity and creativity from the inside out, to serve each other’s needs every day.

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Who We Are

We are MARC Radio Group.  We are Gainesville.  Gainesville, Florida is home to over 50,000 students at the University of Florida. Located in Alachua County, Gainesville also boasts a growing population of over 250,000 full-time residents.  The population of the surrounding smaller counties adds another 72,000 residents.  Additionally, Marion County, which includes Ocala, rounds out our metro population with an additional 335,000 people — making the total Gainesville-Ocala metro population well over half a million residents!

Mission

Building togetherness through love, diversity and creativity from the inside out, to serve each other’s needs every day.

Vision

To be the company most respected by our communities for creating and delivering engaging media, measured by results not rewards.

Values

Innovation
We are constantly striving to improve our processes and communication both internally and externally, from our production services to promotions and internal technologies that foster stronger communities.

Love & Care
We have love and care for our products, coworkers, clients, and communities. We all have love and care for being accurate and punctual. To give love and care, we must give effort; each is required for both to work. All of us are accountable to the Golden Rule: Do unto others as you would have them do unto you.

Community Connection
As a Core Value of MARC Radio Group, “Community Connection” requires three elements to work effectively – audience listenership and participation, client understanding, and station interaction.

When we provide a powerful message, whether from a song, commercial, or public service announcement to a receptive audience, they will act on what they hear. Our clients then see and understand the benefit of our innovative work from an audience participating by contacting them, and our stations obligation and benefit from connecting the two makes us stand out in the market by becoming an active partner in “Community Connection”.

Without these three pieces of the triangle working together, we cannot be an effective voice. Together with our other Core Values of “Innovation” and “Love,” we can prop up the pyramid of success that makes up “Community Connection.”